Giving Back with Pride 🌈

At The Poof Store, we're not just here to serve looks — we're here to serve our community. We believe fashion should be loud, proud, and purposeful. That’s why we’ve committed to donating 1% of all sales to two organisations that are making real change for LGBTQ+ youth: Minus18 in Australia and The Trevor Project in the USA.

These donations help fund life-saving services and education programs for queer youth who deserve to feel safe, seen, and supported. Whether it’s a closet-clearout crop top or a sassy slogan tee, every item you purchase helps uplift LGBTQ+ lives across the globe.

---

Why We Give

As a proudly queer-owned brand, we know that being LGBTQ+ can come with challenges — especially for young people. The Poof Store exists because of the bravery and creativity of queer communities. Giving back is our way of honouring that legacy.

Minus18 provides vital support, education, and visibility for LGBTQ+ youth across Australia, delivering inclusive workshops in schools and creating safe spaces for connection and celebration. The Trevor Project, based in the USA, offers crisis support and suicide prevention services for LGBTQ+ youth, including 24/7 lifelines, chat, and text services.

By supporting these organisations, we’re not just donating — we’re investing in futures full of joy, pride, and possibility. Thank you for shopping with purpose and wearing your pride out loud.